Small Business Saturday: Why You Should Shop Local
As a proud local business, the start of the holiday season is one of our favorite times of the year! We’re kicking it off by celebrating Small Business Saturday on November 29, 2025, alongside so many amazing local Milwaukee businesses.
Why Shopping Small Matters
When you shop small, you’re not just finding great products — you’re investing in the people, neighborhoods, and spirit that make Milwaukee shine. Every local purchase helps keep our community strong, vibrant, and connected.
A Little History Behind Small Business Saturday
Small Business Saturday began in 2010, launched by American Express as a way to spotlight small businesses during the busy holiday shopping season. Since then, it’s grown into a nationwide movement where millions of shoppers show love for the local shops, restaurants, and makers that make their cities special.
The Local Impact You Make
When you shop at locally owned businesses, more of your money stays right here in Milwaukee — supporting local jobs, community programs, and causes that matter. According to Local First Milwaukee, for every $1 spent locally, $0.68 stays in our community, compared to just $0.43 from national chains.
Stan’s Commitment to Community
At Stan’s, community is at the heart of what we do. Your support allows us to give back year-round through our monthly round-up donations, our annual Share-A-Pair Shoe Drive, and partnerships with incredible local organizations like Susan G. Komen of Southeast Wisconsin, Pancreatic Cancer Action Network Milwaukee Affiliate, Fr. Gene’s Help Center, and Repairers of the Breach.
Celebrate the Season Locally
This holiday season, we invite you to shop small, shop local, and spread the Milwaukee magic. Find unique gifts, support your neighbors, and help make this season brighter for everyone.
Happy Holidays from all of us at Stan’s!
Celebrate Small Business Saturday 2025 with Stan’s
Discover the joy of shopping local this holiday season at Stan’s Fit For Your Feet. As a proud Milwaukee-based, family-owned business since 1950, we’re thrilled to celebrate Small Business Saturday on November 29, 2025, alongside our fellow local retailers who make our city special.
When you shop small and shop local, you’re doing more than finding great shoes and unique gifts — you’re helping to strengthen the Milwaukee community. Every dollar spent at a local business helps support local jobs, local families, and local causes that make our city thrive.
At Stan’s, giving back is part of who we are. Thanks to our amazing customers, we’re able to support area nonprofits through programs like our Share-A-Pair Shoe Drive and monthly Round-Up campaigns, benefiting organizations such as Susan G. Komen Southeast Wisconsin, Pancreatic Cancer Action Network Milwaukee Affiliate, and Fr. Gene’s Help Center.
This Small Business Saturday, skip the big-box stores and celebrate the Milwaukee spirit by shopping local. Visit Stan’s to find comfort, style, and holiday cheer — and feel good knowing your purchases help make a difference right here at home.