About Stan's Shoes
FROM THE MOMENT YOU WALK INTO STAN’S, YOU FEEL IT.
This isn’t your ordinary shoe store. At Stan’s, we believe in everything a single pair of shoes can be and should be. The right pair transforms how you look, how you feel, and where you go. They should support you, ground you, and move you forward all at once. That’s why we curate the best brands from around the world, combining fresh style, expert craftsmanship, and comfort you can feel with every step. Our staff are trained experts in the art of fitting shoes and caring for the people who wear them. Because one doesn’t happen without the other. Come in, look around, have a seat. We’ll help you find the shoes you love, the ones you won’t want to take off, and the pair you walk out wearing, ready for whatever comes next.
Welcome to Stan’s Shoes.


Stan's Shoes x Midwest Shoe Merchants
Stan's Shoes is part of Midwest Shoe Merchants’ collection of family-owned stores.
Since its inception in 1950, Midwest Shoe Merchants reliably sourced stylish and comfortable footwear for the great Milwaukee area. Today, under the stewardship of it’s third-generation family owners, Midwest Shoe Merchants is recognized as one of the nation’s top independent Shoe retailers. With 7 brick and mortar locations under 4 distinct footwear retail brands and a thriving, national e-Commerce business, Midwest Shoe Merchants proudly serves a diverse clientele from all walks of life.
Stan and Emerence Sajdak established the roots of Milwaukee’s #1 Shoe Store when they opened Stan’s Bootery on 27th Street and Oklahoma Avenue in 1950.



Jim Sajdak, Stan and Emerence’s son, stepped into the family business after graduating college to establish his vision of growing the Stan's. Jim and his wife, Susan grew the business to multiple locations. Always being innovators and risk-takers in the Footwear Industry, Jim continues to be a prominent member of the Footwear Industry.
Purveyors of quality footwear sourced from around the world, we serve discerning customers from all walks of life under a portfolio of retail brands. More than just shoe merchants, we curate a broad selection of comfortable, contemporary styles while offering a personalized, high-touch, sit-and-fit experience and remarkable customer service at every location. Our team of experts guarantee that your feet are in good hands.
Jim and Susan’s four children joined the business at various times after college. Today, Andy, David, Megan and Ben are all owners of Midwest Shoe Merchants.
The family-owned business and passion of improving lives from the ground up has continued over the generations.
Midwest Shoe Merchant Locations:
- Stan's Shoes in Brookfield, Greenfield, and Glendale, WI.
- The Vionic Store in Brookfield, WI.
- Goodmiles Running Company in Brookfield and Greenfield, WI.
- Waxberg's Walk Shoppe in Niles, IL.
Partner with Us
Midwest Shoe Merchants prioritizes improving the communities where we, our team and our guest live, work and play.
Any Midwest Shoe Merchants retail store: Stan's Shoes, Waxberg's Walk Shoppe, The Vionic Store and Goodmiles Running Company can partner with your organization or company!


Ways to Partner with Us
We have partnered with Corporate businesses, healthcare institutions, and hospitality organizations to match shoes and orthotics with staff needs, whether it be finding slip-resistant shoes for restaurant workers, supportive shoes for walking around all day, or any other health and comfort concern. Contact us to connect!
Host a Share-A-Pair Shoe Drive: collect new and gently used shoes, sneakers, and boots along with new socks.
Please see our Share-A-Pair FAQ Page for more info and contact us if you'd like to host a shoe drive!
Hosting a Health Fair or want to learn more about 10 Steps to a Great Shoe Fit, Fall Prevention, or How to make the outfit - we can be the fashion and health experts! Contact us for more information.
We host a round up campaign to high light non-profits and important causes in our community to make a difference.
Private Shopping Experience
Host a Private Shopping Experience in our stores for your friends, company, or organization. Kick up your feet, celebrate, and shoe shop together!
Wellness Days
In an unstoppable combination of foot health experts, we team up with local hospitals and doctors to host Wellness Days in our our stores! Podiatrists, Physical Therapists, and medical professionals come on-site to provide our guests with a free consultation. The our Fit Specialists help guests find the shoes that are just right for them.
Fashion Shows
Our shoes are from all over the world, just waiting to make their runway debut. We’ve paired our shoes with anything, from men’s boxer briefs to women’s dresses and everything in between. Contact [email protected] to help plan your fashion show today.

Awards from the Community and Footwear Industry
We are Honored to be Named:
Stan's - 2007–2024: Milwaukee’s Best Shoe Store by Milwaukee A-List
Stan's - 2013: National Shoe Retailer of the Year by the National Shoe Retailers Association
Stan’s - 2014: Named One of Southeastern Wisconsin’s Top 10 Businesses of the Year by the Waukesha County Business Alliance
Stan's - 2015: Wisconsin Family Business Award “Sole of the Family” by Smith & Gesteland, First Business Bank, and Whyte Hirschboeck Dudek Law Firm
Stan's - 2017: Business of the Year by Brookfield Chamber of Commerce
Stan's - 2018: Best of Greater Milwaukee by MKE Lifestyle Magazine
Stan's - 2018–2024: Top Choice Award winner by Milwaukee Journal Sentinel
Stan's - 2014–2023: Best of Milwaukee by Shepherd Express
Stan's - 2022–2024: Reader’s Choice Award winner by Milwaukee Magazine
Stan's - 2024: Top Workplace by North Shore Chamber of Commerce
Stan's - 2016–2024: Gold Medal Service Award by Footwear Insight
Waxberg's - 2023–2024: Small Business of the Year by Niles Chamber of Commerce
Waxberg's - 2018–2024: Gold Medal Service Award by Footwear Insight

Our Mission
Purveyors of quality footwear sourced from around the world, we serve discerning customers from all walks of life under a portfolio of retail brands.
More than just shoe merchants, we curate a broad selection of comfortable, contemporary styles while offering a personalized, high-touch, sit-and-fit experience and remarkable customer service at every location. Our team of experts guarantee that your feet are in good hands.

